Pricing that grows with your workflows.
Start with guided intake. Add automation, voice, payments, and higher-volume usage as your systems grow.
Want us to build the system for you?
Launch, Automate, and Scale customers can request a scoped build, approve a custom proposal, and keep full ownership inside AuraForms.
One AI Action System, Endless Possibilities
Your AI Actions work across creation, insights, images, videos, and follow-up. Use them where they create value.
Compare Plan Limits
The cards sell the outcome. The table shows the operating room.
| Limit | Free | Launch | Automate | Scale |
|---|---|---|---|---|
| Published intake systems | 1 | 10 | Unlimited | Custom |
| Done-for-you system builds | No | Available | Available | Included options |
| Submissions/month | 50 | 1,000 | 10,000 | Unlimited |
| AI Actions/month | 10 | 200 | 1,000 | Custom |
| Voice characters/month | 10k | 100k | 500k | Custom |
| Follow-up emails/month | 10 | 200 | 2,000 | Custom |
| SMS/month | 0 included | 20 | 50 | Custom |
| Storage | 50 MB | 1 GB | 10 GB | Custom |
| Drop-off analytics | 14 days | 90 days | 180 days | Custom |
| Aura Forms branding | Included | Removed | Removed | Removed |
| Password protection | No | Yes | Yes | Yes |
| Platform fee | 3% | 2% | 1% | Custom |
| Support | Standard | Priority email | Priority | Onboarding + live support |
Pricing FAQ
Straight answers before you choose a plan.
What counts as a submission?
A submission is one completed response or payment flow sent through a published intake system. Draft previews do not count toward monthly submissions.
What are AI Actions?
AI Actions are the monthly included usage for assisted creation, summaries, insights, follow-ups, images, and similar smart features. You can top up if you need more.
What happens if I hit a monthly limit?
Aura Forms warns you as you approach limits. If a hard monthly cap is reached, the related action pauses until the next cycle, a top-up, or an upgrade.
Are Aura Forms platform fees in addition to Stripe fees?
Yes. Stripe charges its normal processing fee. Aura Forms only applies the plan-based platform fee when your intake system collects payment through connected Stripe checkout.
Can I remove Aura Forms branding?
Yes. Launch and Automate remove Aura Forms branding from public intake systems.
Can I embed intake systems on my website?
Yes. Published intake systems can be shared as public links or embedded on your site.
Can I cancel anytime?
Yes. You can cancel your paid subscription from account settings. Active paid subscribers keep their current Stripe billing price unless they change or cancel.
Can I get help building my first workflow?
Yes. Launch, Automate, and Scale customers can request done-for-you customer systems from the Aura Systems Team. We scope each system with you, send a clear proposal, and build it inside your Aura account after payment and explicit access approval.

